Blog

Create more. Finish more.

Straight answers on branding, content and actually finishing your projects, plus the tools and tricks Fox is learning while building BrandGoblin.

Latest · Marketing · 8 min read

A Free CRM and Telegram Bot for Your Website (Built With Claude)

We built our own CRM because we needed one. Now we give it to every new brand for one email.

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Marketing

A Free CRM and Telegram Bot for Your Website (Built With Claude)

We built our own CRM because we needed one. Now we give it to every new brand for one email.

Oct 2, 2026 · 8 min read

Marketing

Why Every New Website Needs a CRM From Day One

You can't collect yesterday's visitors. Start on day one.

Oct 2, 2026 · 7 min read

Marketing

How to Get a Telegram Message When Someone Buys on Your Website

Your website is talking. Here's how to hear it the second it happens.

Oct 2, 2026 · 7 min read

Video

How to Save Hours on Video Editing (Without Losing the Magic)

Wedding videos taught me where editing hours really go. Here's how to get most of them back.

Oct 1, 2026 · 9 min read

Creating

What Stops Most Creators From Finishing Projects (and How to Get Through the Grunt Work)

Ideas are the fun part. The trenches are where projects die. Here's why, and how to get through them.

Oct 1, 2026 · 9 min read

Creating

Creating with ADHD: Why We Stall at 70% (and How to Finish)

Ten unrecorded songs, a 20-level game stuck in polish, and what the research says about getting creative work over the line.

Oct 1, 2026 · 10 min read

Branding

How to Create a Brand Identity for a Small Business (Step by Step)

The seven pieces every small brand needs, in the order that actually works, with a real taco truck as the example.

Oct 1, 2026 · 9 min read

Naming

How to Name Your Business: 7 Formulas and a 4-Step Check

Creative formulas that produce good names, and the boring checks that keep you from renaming in a year.

Oct 1, 2026 · 8 min read

Design

Brand Color Palette Ideas by Industry (With Hex Codes)

Copyable palettes from real brands made in BrandGoblin, and the two rules that keep any palette working.

Oct 1, 2026 · 7 min read

Branding

What Is a Brand Kit? Everything It Should Include (Checklist)

The one document that keeps every post, page and product looking like the same brand.

Oct 1, 2026 · 6 min read

Marketing

Brand Voice Examples: One Post Written Five Ways

Same news, five brands, five completely different posts. Then a template to define yours.

Oct 1, 2026 · 6 min read

Video

How to Turn Long Videos Into Shorts, Reels and TikToks

Find the moments, frame them for a phone, caption everything, and post on a schedule. Here's the whole workflow.

Oct 1, 2026 · 8 min read