Free kit · CRM + Telegram bot

Know the moment someone presses Pay.

Your own CRM and Telegram bot, built into your website with Claude. See who is on your site right now, what they read, who left an email and who almost bought. Get a ping on your phone when it happens, and a summary every morning.

You'll confirm it once, then the kit arrives. A few useful emails after that; unsubscribe any time with one click.

  • Your accounts
  • Your data
  • $0 on free tiers
  • No coding
Page one of the kit guide: Know the moment someone presses Pay
What your HQ shows you

A private page on your own site that tells you what's working.

Who is on your site right now

Live, with their device, where they came from and the page they're reading.

Every visitor's trail

Pages, taps, how far they scrolled and how long they stayed, in order.

The moments that matter

Someone leaves an email, starts signing up or presses Pay. Each one lands on that person's timeline.

A list of everyone

Each person with notes, a stage and a follow-up date, so nobody slips through.

A ping on your phone

Your Telegram bot messages you the second it happens, with what they did before.

A summary every morning

Yesterday's visitors, top pages, signups, pay presses and who to follow up with today.

Why build it on day one

A CRM isn't for big companies. It's how small ones get big.

1

Stop guessing.

You change a headline, a price, a photo. With an HQ you see the next morning whether more people signed up, instead of hoping.

2

The money is in the almost.

Someone read Pricing three times and pressed Pay but didn't finish. You see their trail and can follow up while they still care.

3

Small is the easy part.

Ten minutes of tracking on day one. Start later and every visitor before that is gone. You can't collect yesterday.

How it works

Two evenings. Claude does the building.

  1. 1

    Confirm your email

    The kit lands in your inbox: a two-page guide, the brief for Claude and the working files from two real builds.

  2. 2

    Fill in ten minutes of blanks

    Your site, your tools, who gets the pings. Guessing is fine.

  3. 3

    Hand the folder to Claude

    It reads the brief, asks you a few questions one at a time, and builds.

  4. 4

    Do the copy-and-paste steps

    Exact screen, exact box. You type every password and key yourself; Claude never sees them.

What you need

  • · A website you can change
  • · Telegram on your phone
  • · Claude with the desktop app
  • · A free Cloudflare account, only if your site can't run code itself

Built for real, twice

Fox built this first for roninman.com, then for BrandGoblin itself. The kit is those two builds, written up so Claude can build yours. It's a head start, not a magic button: you still decide what matters to your business.

Members get the HQ Edition

Creator Pro and Max members also get the exact HQ that runs brandgoblinai.com, ready for a Next.js + Supabase site: a live heat map, email to your list by plan, revenue at a glance and a hot list of who's most likely to buy.

See Creator Pro and Max →
Why is it free?

Because every new brand needs one, and we wish we'd had it.

BrandGoblin exists to build and share the tools we wish existed when we were starting out. When we launched, we needed to know who was visiting, what they were looking at, and who almost bought. The options were expensive, built for big sales teams, or they sent our visitors' data somewhere else. So we built our own.

It changed how we work. We see what's working the next morning and fix what isn't. Every new brand deserves that from day one, so we turned it into a kit anyone can hand to Claude.

All we ask is your best email. That's where the kit goes, and it's how we'll tell you when we make the next tool you'll want. If our emails ever stop being useful, one click and they stop.

Fox, founder of BrandGoblin

Questions

Do I need to know how to code?
No. Claude does the building. You answer a page of questions about your site, then do the copy-and-paste steps it gives you, like which screen to open and which box to fill in. If you can follow a recipe, you can do this.
Which websites does it work with?
Next.js on Vercel, static sites on Cloudflare, Netlify or GitHub Pages, WordPress, Shopify, Squarespace, Wix and Webflow. Sites that can run code get it built in; page builders get one extra free Cloudflare Worker.
Is it really free?
Yes. The kit is free, and it runs on the free tiers of Cloudflare, Vercel, Supabase and Telegram, which are plenty for a small site. The only thing you need is Claude with the desktop app, which comes with a paid Claude plan.
Where does my visitors' data go?
Into your own accounts and nowhere else. No ad pixels, no Google Analytics, no third-party cookies. The only thing that leaves is the Telegram message to you.
Why do you want my email?
The kit comes by email, and confirming it once makes sure it reaches you. After that you'll get a few short emails on setting it up and using it, and the odd note about new BrandGoblin tools. One click unsubscribes you.

Get the kit. Build it this week.

Free. Confirm your email once and it's yours.